The Word, "Leader" simply means being ahead of others, so this principle believes the leader has to be disciplined enough to take the lead by leading self first. This is what makes a leader exemplary or a refrence point. its ok to use other people as reference points but how beautiful if leaders use themselves as one.

Excelence is a mindset and so, every leader should embrace excellence as a culture; Asu an entreprenuer, a Civil servant or corporate person, excellence delivery should be a lifestyle. It is believed that Excellence is the hallmark of great leaders.

In LBD, We believe its ok to have role models in life but should you go ahead and be like them or talk like them, we totally disagree...LBD are meant to provide guide for us so we can find our true selves. This principle emphasizes on Originality as a person and not just imitating someone else. Accountability is also a critical aspect of leader, we believe Should should have a sense of accountability in whatever they do.

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Going beyond the idea of daily personal development, We believe leaders should have a heart of empowering others through a series of Leadership development programs, that will bring out the best in people.

True Leadership begins with a dream but it takes responsibility to do whatever it takes for the dream to find expression. A leader is responsible for his dream and must be willing to respond to the demands of the dream.

Every true leader should have the heart of a servant. Leadership in its entirety is having the heart of serving people in humility and commitment.

Every leader should in one way or the other represent Hope to his or her followers. Hope is an attitude of encouragement a leader expresses to people that are going through some personal struggles or challenges. Hope is a way of telling people to, Hold, On Please, Endure...

In Leadership, two most important elements are skillfulness and integrity. These two components works together for a leader to be highly influential but when any of these is lacking, especially the Integrity factor, there will definitely be a problem.

Passion is what fuels or energises the leader in the pursuit of his dream. The journey of life could bring some sets of challenges and oppositions are the leader strives towards his daily pursuit but it will take a great day of passion to stay true and commited to the course.